SEO Services
Get Found on Google When Customers Are Searching.
We help businesses rank higher on Google, capture ready-to-buy local searchers, and turn organic traffic into a reliable source of leads—month after month.
No long-term contracts. Clear reporting. Strategies tailored to your business.
What you can expect
- Higher rankings for keywords your customers actually search
- More qualified calls, form fills, and booked appointments
- Improved visibility in the Google Map Pack across Madison
- Transparent progress with monthly SEO reports
“Within a few months we went from barely visible to dominating local search.
— Local Service Business, In The United States.
SEO Services Built for Lead Generation
Everything you need to outrank local competitors
We combine technical expertise, strategic content, and local optimization to make sure your ideal customers find you on Google at the exact moment they need you.
On-page SEO
We optimize every key page on your site—titles, headings, copy, internal links, and metadata—around the search terms that best fit your business services.
- Strategic keyword mapping
- Conversion-focused page structure
- Schema markup for rich results
Local SEO Optimization
We align your website, citations, and local signals so you show up in Google’s local results and Map Pack for high-intent searches across neighborhoods near your business.
- Location and service-area pages
- Citation cleanup and consistency
- Review generation strategy
Google Business Profile
We fully optimize and manage your Google Business Profile so you stand out in Maps with accurate info, compelling visuals, and keyword-rich content.
- Profile setup or cleanup
- Service categories and descriptions
- Post, photo, and Q&A strategy
Technical SEO
We fix what’s holding you back behind the scenes: site speed, crawlability, indexing issues, and site architecture that impacts rankings and user experience.
- Comprehensive technical audits
- Core Web Vitals and speed improvements
- Broken link and redirect cleanup
Ongoing Ranking Improvements
SEO isn’t a one-time project. We continually refine your strategy based on rankings, traffic, and lead quality so you keep climbing and stay ahead.
- Monthly performance reviews
- Content and keyword expansion
- Competitive monitoring in Madison
Local SEO for your city, state
Turn Google searchers into steady, local leads.
When someone searches for “plumber near me” or “divorce lawyer,” Google shows local results first. Our local SEO strategies make sure you’re at the top when those high-intent searches happen in and around your business location.
We focus on the areas that actually drive local leads: Map Pack visibility, accurate NAP data, reviews, and locally relevant content that resonates with how people in the United States search.
Why local SEO matters in your city
Capture search demand from specific neighborhoods like Capitol East, Atwood, and West Side.
Show up when people search from their phones for urgent services—often ready to call immediately.
Build trust with a strong presence in Maps, reviews, and local listings that all match.
Outrank regional and national competitors that don’t optimize specifically for your city.
We don’t use generic SEO templates. Our strategies are based on live keyword data and competitive analysis for your city and nearby communities like Middleton, Sun Prairie, and Fitchburg.
That means you attract more of the right local visitors—the ones who turn into calls, bookings, and new clients.
How We Grow Your Organic Traffic
A clear, ongoing SEO process
From your initial audit through monthly improvements, we focus on one thing: turning organic search into a reliable growth channel for your business.
1. Audit & Strategy
We review your current rankings, website, Google Business Profile, and competitors in Madison to build a focused, realistic SEO plan.
2. Foundation & Fixes
We handle technical clean-up, tracking setup, and core on-page updates so Google and your visitors get a clear, fast experience.
3. Local & Content Growth
We build out location pages, service pages, and helpful content that targets how people search for what you do in Madison.
4. Monthly Optimization
We review rankings, leads, and user behavior every month, then prioritize the next set of actions to keep you moving up.
Free SEO Audit
Get a Free SEO Audit for Your Madison Business.
We’ll review your website, Google Business Profile, and current rankings—then send you a short, plain-English video walking through where you stand and the specific steps we’d take to increase your organic leads.
- No obligation and no pushy sales pitch.
- Focused on Madison and your actual competitors.
- Clear list of actions you can implement—on your own or with us.
Request Your Audit
Share a few details and we’ll send your custom video audit within 2–3 business days.
Fields: Business Name, Website, Email, Phone.
We respect your inbox. Your info is only used to deliver the audit and follow up with relevant recommendations.
Why businesses in your city choose us
SEO that’s transparent, local, and focused on real leads.
We work with service-based and professional businesses across your city that want to turn search visibility into steady, qualified opportunities—not just vanity traffic.
- Clear monthly reporting that connects rankings and traffic to leads and revenue.
- Direct access to the strategist working on your account—not a rotating support team.
- Ethical, white-hat SEO that builds long-term value for your brand.
- Flexible engagement: start with a project or ongoing campaign based on your goals.
“Our SEO Studio rebuilt our local search presence from the ground up. We now consistently rank in the top 3 for our priority keywords and have doubled the number of inbound leads from organic search.”
Owner, Home Services Company in your city, state
Average campaign results after 6–9 months:
- 40–120% increase in organic traffic
- 2–5x increase in organic leads for core services
- Significant lift in calls and direction requests from Maps
SEO questions from business owners in your city, answered.
If you’re investing in SEO, you should feel confident in how it works and what to expect. Here are a few of the most common questions we hear.
How long does it take to see SEO results?
Most businesses in your city start to see meaningful movement in rankings and organic traffic within 60–90 days once foundational work is in place. Competitive keywords and markets can take 6–9 months to fully mature. Our focus is to secure early wins on attainable terms while we build momentum for more competitive phrases.
Do you lock clients into long-term contracts?
No. We believe SEO partnerships should be based on performance and trust, not rigid contracts. Most clients work with us on a rolling monthly basis after an initial 3-month build phase, with the option to adjust as your goals evolve.
Can you work with my existing website or developer?
Yes. We regularly collaborate with in-house teams and outside developers. We can either implement changes directly (with access) or provide clear, prioritized tickets your developer can handle.
Is SEO still worth it if I already run Google Ads?
Absolutely. Many businesses in your city use SEO and Google Ads together. Paid campaigns capture immediate demand, while SEO builds a long-term, compounding source of leads. We’re happy to collaborate with your ads team so both channels support each other.
What makes your SEO approach different?
We’re focused on local lead generation, not vanity metrics. That means tying your SEO strategy directly to forms, calls, and booked appointments—from your city and the surrounding area. We limit the number of businesses we work with in the same niche to avoid direct conflicts of interest.
Ready to grow your organic leads?
Request your free consultation with Madison SEO Studio.
We’ll talk through your goals, review your current visibility in Madison, and outline a practical SEO roadmap you can act on right away—whether you partner with us or not.
Prefer email first? Request your free SEO audit above and we’ll follow up with tailored recommendations.